The Resource Creating a sustainable brand : a guide to growing the sustainability top line, Henk Campher
Creating a sustainable brand : a guide to growing the sustainability top line, Henk Campher
Resource Information
The item Creating a sustainable brand : a guide to growing the sustainability top line, Henk Campher represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Yuma County Library District.This item is available to borrow from 1 library branch.
Resource Information
The item Creating a sustainable brand : a guide to growing the sustainability top line, Henk Campher represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Yuma County Library District.
This item is available to borrow from 1 library branch.
- Summary
- Sustainable brands may have started as 'doing less harm', but brands today are supported by over a decade of phenomenal changes in sustainability. Today's sustainable brands are looking for the holy grail of sustainability -- a fusion of products and branding that can actually drive sustainability and also grow the business top line. This guide by sustainable brand expert Henk Campher is the model for building a sustainable brand that will help you get there
- Language
- eng
- Extent
- 83 pages
- Contents
-
- 1. The changing world of a sustainable brand
- 2. The birth of a brand
- 3. The anatomy of a sustainable brand
- Isbn
- 9781910174067
- Label
- Creating a sustainable brand : a guide to growing the sustainability top line
- Title
- Creating a sustainable brand
- Title remainder
- a guide to growing the sustainability top line
- Statement of responsibility
- Henk Campher
- Language
- eng
- Summary
- Sustainable brands may have started as 'doing less harm', but brands today are supported by over a decade of phenomenal changes in sustainability. Today's sustainable brands are looking for the holy grail of sustainability -- a fusion of products and branding that can actually drive sustainability and also grow the business top line. This guide by sustainable brand expert Henk Campher is the model for building a sustainable brand that will help you get there
- Cataloging source
- EYM
- http://library.link/vocab/creatorName
- Campher, Henk
- Dewey number
- 658.8/27
- Illustrations
- illustrations
- Index
- no index present
- LC call number
- HD69.B7 C36 2014
- Literary form
- non fiction
- Nature of contents
- bibliography
- Series statement
- DōShorts
- http://library.link/vocab/subjectName
-
- Brand name products
- Branding (Marketing)
- Relationship marketing
- Customer loyalty
- Sustainability
- Target audience
- specialized
- Label
- Creating a sustainable brand : a guide to growing the sustainability top line, Henk Campher
- Bibliography note
- Includes bibliographical reference (page 83)
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- 1. The changing world of a sustainable brand -- 2. The birth of a brand -- 3. The anatomy of a sustainable brand
- Control code
- on1004658200
- Dimensions
- 21 cm.
- Extent
- 83 pages
- Isbn
- 9781910174067
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- illustrations
- System control number
- (OCoLC)1004658200
- Label
- Creating a sustainable brand : a guide to growing the sustainability top line, Henk Campher
- Bibliography note
- Includes bibliographical reference (page 83)
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- 1. The changing world of a sustainable brand -- 2. The birth of a brand -- 3. The anatomy of a sustainable brand
- Control code
- on1004658200
- Dimensions
- 21 cm.
- Extent
- 83 pages
- Isbn
- 9781910174067
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- illustrations
- System control number
- (OCoLC)1004658200
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.yumalibrary.org/portal/Creating-a-sustainable-brand--a-guide-to-growing/M1VRntBPX4Q/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.yumalibrary.org/portal/Creating-a-sustainable-brand--a-guide-to-growing/M1VRntBPX4Q/">Creating a sustainable brand : a guide to growing the sustainability top line, Henk Campher</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.yumalibrary.org/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="https://link.yumalibrary.org/">Yuma County Library District</a></span></span></span></span></div>
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.yumalibrary.org/portal/Creating-a-sustainable-brand--a-guide-to-growing/M1VRntBPX4Q/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.yumalibrary.org/portal/Creating-a-sustainable-brand--a-guide-to-growing/M1VRntBPX4Q/">Creating a sustainable brand : a guide to growing the sustainability top line, Henk Campher</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.yumalibrary.org/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="https://link.yumalibrary.org/">Yuma County Library District</a></span></span></span></span></div>
